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Sometimes a call to action is necessary as people tend to procrastinate. This was definitely the case as thousands of Medicaid health care providers were failing to sign up for the newly required provider number. Starr designed a flyer that captured the providers’ eyes with a headline and graphic that anyone who has worked in an office can relate to. The graphic continued to draw readers down to the sub-head and important information that ultimately calls providers to act by applying for their number. On the flip-side, a 2007 calendar served as a useful office tool while stealthily reminding of the pending NPI deadline. The customer has already reported the flyer to be effective with a notable rise in applications already being realized. |
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Starr Writing: Flyers |